Spreadsheet showing sales and inventory data for various wines, listed by category and specific products, with columns for sales dates and totals.

SommOne Wine Analytics & Wine CRM

Wine-Focused Sales Reporting and Customer Insights

Wine analytics built specifically for the wine business — not generic restaurant sales reporting forced to fit a wine program.

SommOne® Analytics gives you wine-centric sales analysis, customer preference data, a real Wine CRM, and marketplace insights drawn from thousands of restaurants.

Turn your wine program's data into smarter decisions about inventory, pricing, and the wines you serve — the insights that help you sell more wine and turn inventory faster.

A detailed spreadsheet displayed on a laptop screen, showing wine sales data organized by categories such as "Champagne & Sparkling" and "White." The table includes sales figures, inventory, and values for different dates and wine types.

Wine-Centric Sales Reporting and Real-Time Inventory Analysis

SommOne sales reporting is completely configurable and real-time.

You choose the time frames and filtering to focus your wine analysis — for example, wine sales by wine region, varietals, style, vintage, or price range.

The wine analytics reports you get include current on-hand inventory, low stock and dead stock, inventory valuation and COGS, inventory variance analysis, and sales by time period, category, and price.

Every report is built for the wine sector — not generic POS reporting with wine data shoehorned in.

Multiple overlapping screens displaying wine management software with wine listings, reports, and locker contents.

Wine CRM — Get to Know Your Guests' Wine Preferences

SommOne's wine CRM is a wine-industry first.

Our patented system captures guest wine preferences — whether they're an aspiring beginner, a frequent but casual consumer, or an aficionado — and quietly builds a personalized profile for each guest, tracking their preferences and spending patterns.

The result is genuine customer engagement built on customer relationship data, not generic guest tracking.

A complex, colorful network graph displaying words related to wine, categorized by color and connected through numerous lines, with various clusters and labels such as 'Chassagne Montrachet' and 'Santa Rita'.

Your sommelier and staff get actionable insights for every customer they engage with: what they've poured before, what styles they prefer, what they might enjoy next.

The capture happens naturally, in about thirty seconds, as guests interact with your wine list — bookmarking wines that catch their eye, exploring a region, indicating interest in a tasting note.

There's no separate survey, no awkward intake form, no friction. Your customers experience an elevated digital wine list; behind the scenes, the Wine CRM is building a profile that helps your staff deliver more thoughtful recommendations on every subsequent visit.

Stock Image of Analytics on Tablet Screen

Persona-Based Analysis for Smarter Wine Decisions

SommOne is built on the persona concept — a long-standing consumer-product framework. Our patented system applies different persona types to wine-consumer segmentation across wine styles, regions, and price points.

The analysis looks at past purchases, reviews, and ratings, plus personal preference data, producing customer segmentation insights and a data-driven, predictive demand model.

The valuable insights that emerge: who's drinking what, how customer wine preferences are shifting in your market, and which wines are likely to perform for which consumer types.

A rack of wine bottles stacked horizontally in a dark cellar, with some labels and necks visible.

Marketplace Intelligence — Real Wine Industry Data

Every day, SommOne captures wine list data from thousands of restaurants — pricing, availability, and selection insights relevant to your location and market.

  • See market trends in your area before they affect your wine sales.

  • Compare your pricing against other restaurants in your market.

  • Understand which wines and varietals are gaining traction in your wine sector.

These are real wine industry insights, drawn from real restaurant data, not industry estimates or distributor reports.

Diagram showing SommOne as central system with connections to digital and printed wine lists, server training, POS, and inventory.

Inventory Optimization for Wine Programs

SommOne's persona-based segmentation can optimize your inventory location by location and region by region.

Assess the marketability of wines from any region across price tiers, and use that analysis to make smarter wine-buying decisions — the kind that reduce dead stock, improve inventory turn, and grow wine sales without expanding the list.

Your CRM data feeds back into your inventory decisions, creating a closed loop between what your customers want and what you stock.

Mobile phone screen displaying a wine selection app, with details about a wine from Costers del Priorat in Spain, including a 91% match and a recommendation from Edward.

Market All Your Wines, Maximize Your Wine ROI

Once SommOne has helped optimize your inventory, it helps you sell every wine on your list.

The same persona-based segmentation that helped you select wines now helps your guests identify the right wines for them — especially the wines they've never tried.

Combined with targeted marketing efforts based on your wine CRM data, you turn your inventory faster, drive customer engagement around your wine program, and grow wine sales across your full selection — not just the obvious house pours.

Connected to Your Wine Program

SommOne Analytics is part of the SommOne platform, working alongside your POS, inventory system, and wine list.

Your sales data flows in automatically from your integrated POS.

Your inventory data syncs from your inventory system.

The analytics are accurate because the underlying data is connected, not reconstructed from spreadsheets

Learn more about our integrations →